Fawcett Mfg.
Custom furniture and mattress company, and sister store of Gabriel Ross, Fawcett Mfg. was looking for an image that would read well with Gabriel Ross but show more of the hand crafted qualities of their products. Keeping with the bright, happy colours of Gabriel Ross, a vibrant ochre was selected, and a clean contemporary font reminiscent of Gabriel Ross, but more structured. A thread detail was used throughout the print and online designs, and a more playful font was introduced for taglines and headings.